Tracking & Analytics
That Shows What’s
Really Working
Running ads or SEO without proper tracking is like driving with your eyes closed. We set up accurate tracking and analytics so you know exactly where your leads, sales and revenue are coming from.
100%
Data Visibility↓ Waste
Ad Spend↑ ROI
DecisionsWe Track Everything That Matters
- Leads & form submissions
- Phone & WhatsApp clicks
- Purchases & revenue
- Ad & traffic sources
- Full funnel performance
What Is Tracking & Analytics?
Tracking and analytics help you understand where your traffic comes from, how users behave on your website and which marketing activities actually generate leads, sales and revenue.
What Is Tracking?
Tracking means recording every important user action such as page visits, form submissions, button clicks, phone calls or purchases. This data tells you exactly what users do after landing on your website.
What Is Analytics?
Analytics converts raw tracking data into insights. It shows which traffic source performs best, where users drop off and which campaigns bring real ROI.
Why Tracking Without Analytics Fails
Tracking without analytics is just numbers. Analytics without tracking is guesswork. You need both to make smart, profitable marketing decisions.
Why Businesses Lose Money
- No conversion tracking
- Wrong attribution data
- Missing events
- Decisions based on assumptions
- No funnel visibility
What We Track
We track every action that shows user intent and business value — from first click to final conversion.
Lead Form Submissions
Tracks when users submit enquiry, contact or quote request forms.
Phone Call Clicks
Tracks clicks on call buttons across mobile and desktop.
WhatsApp Clicks
Tracks WhatsApp chat button clicks and conversation starts.
Purchases & Revenue
Tracks completed orders, transaction value and product data.
Button & CTA Clicks
Tracks important button clicks like “Get Quote”, “Book Now”.
Scroll & Page Engagement
Tracks how much users scroll and which sections they engage with.
Tools & Platforms We Use
We use trusted, industry-standard tools to ensure accurate tracking, reliable analytics and privacy-safe data collection across your funnel.
Google Analytics 4 (GA4)
Tracks user behavior, traffic sources and conversions across websites and apps.
Google Tag Manager
Manages all tracking tags without editing website code repeatedly.
Google Ads Conversion Tracking
Tracks leads, purchases and calls generated from Google Ads campaigns.
Meta Pixel (Facebook & Instagram)
Tracks website actions for Meta Ads retargeting and optimization.
Enhanced Ecommerce Tracking
Tracks product views, add-to-cart, checkout and revenue data.
Consent Mode & Privacy Controls
Ensures tracking complies with cookie consent and privacy requirements.
Our Tracking & Analytics Setup Process
We follow a structured, step-by-step process to ensure tracking accuracy, data clarity and long-term scalability for your business.
Business & Goal Understanding
We first understand your business model, lead flow, revenue goals and key actions that matter the most.
Tracking Plan & Event Mapping
We create a clear tracking blueprint defining events, conversions and micro-actions to be tracked.
Implementation & Configuration
Tags, pixels and analytics tools are implemented using best practices to avoid data loss or duplication.
Testing & Validation
Every event and conversion is tested across devices and browsers to ensure data accuracy.
Reporting & Optimization
Clean dashboards and reports are shared to help you take data-driven decisions.
Common Tracking & Analytics Problems We Fix
Most businesses already have tracking installed — but it’s often incomplete, broken or misleading. We identify and fix these issues before optimizing anything.
No Conversion Tracking
Leads, calls or purchases are happening, but nothing is tracked properly inside analytics or ad platforms.
Wrong Attribution Data
All conversions show as “Direct” or “Organic” making ads or campaigns look ineffective.
Missing Events
Important actions like WhatsApp clicks, phone calls or button clicks are not tracked at all.
Revenue Not Matching
Sales numbers in analytics don’t match actual orders in the website or CRM.
Duplicate Tracking
Same events fire multiple times, inflating conversions and confusing optimization.
Consent & Cookie Issues
Tracking breaks after cookie consent, leading to partial or missing data.
Common Tracking & Analytics Problems We Fix
Most businesses already have tracking installed — but it’s often incomplete, broken or misleading. We identify and fix these issues before optimizing anything.
No Conversion Tracking
Leads, calls or purchases are happening, but nothing is tracked properly inside analytics or ad platforms.
Wrong Attribution Data
All conversions show as “Direct” or “Organic” making ads or campaigns look ineffective.
Missing Events
Important actions like WhatsApp clicks, phone calls or button clicks are not tracked at all.
Revenue Not Matching
Sales numbers in analytics don’t match actual orders in the website or CRM.
Duplicate Tracking
Same events fire multiple times, inflating conversions and confusing optimization.
Consent & Cookie Issues
Tracking breaks after cookie consent, leading to partial or missing data.
Tracking & Analytics Pricing
Choose a tracking & analytics plan based on your business size, funnel complexity and reporting needs. Clean data leads to better decisions and higher ROI.
Basic Tracking Setup
For small websites & local businesses
- GA4 setup & configuration
- Google Tag Manager setup
- Form & basic conversion tracking
- WhatsApp & call click tracking
- Testing & validation
Advanced Tracking
For ads, lead funnels & scaling brands
- GA4 + GTM advanced setup
- Google Ads & Meta Pixel tracking
- Custom events & micro-conversions
- Funnel & attribution tracking
- Detailed testing & reporting
Tracking + Reporting
For data-driven teams & ecommerce
- Enhanced ecommerce tracking
- Revenue & ROAS tracking
- Custom dashboards & reports
- Cross-platform attribution
- Post-setup consultation
Frequently Asked Questions
Common questions businesses ask about tracking and analytics before getting started.
Do I really need tracking if I already run ads?
Yes. Without proper tracking, ad platforms can’t optimize for real conversions. Tracking shows which ads, keywords or audiences actually generate leads or sales.
How long does tracking setup take?
Basic setups usually take 2–3 days. Advanced or ecommerce tracking may take up to 5–7 days depending on website complexity.
Will tracking slow down my website?
No. When implemented correctly via Google Tag Manager, tracking scripts load efficiently without impacting website speed or user experience.
Is tracking compliant with privacy & cookie rules?
Yes. We follow privacy-safe practices including consent mode and cookie compliance to ensure data collection respects user privacy.
Can you fix my existing broken tracking?
Absolutely. We audit your current tracking setup, identify issues like missing or duplicate events and fix them before optimizing further.
Do you provide ongoing analytics support?
Yes. Ongoing analytics, reporting and optimization support can be added based on your business needs.
Fix Your Tracking & See Real Results
Select a tracking & analytics plan that fits your business and get clear visibility into leads, sales and ROI.
What Happens Next?
- Free tracking audit & opportunity review
- Clear event & conversion recommendations
- Privacy-safe implementation plan
- No spam. No fake promises.